Zucorians in the Community

Zucorians have a lot of great qualities in common, but one of the most important qualities we share, is our passion for giving back to our community by supporting not-for-profit organizations such as Junior Achievement South Western Ontario, Habitat for Humanity, Diabetes Canada, and London Community Foundation.

As part of our belief that business is not just about numbers, we support nationwide movements that positively impact our industry while keeping people at the heart of our mission.

Logo of Rainbow Initiative with raibow in it.

The Rainbow Initiative delivers on our belief that business is about more than numbers – it’s really about people helping people. This belief guides how we lead, the way we develop our teams, how we support our partners, and how we give back to the communities where we live, work and play. It allows us to create a business environment that values social progress with business success.

Our “Be a Rainbow” campaign was created in response to the COVID–19 pandemic by Zucorians as a virtual way to inspire hope; to generate community spirit, to recognize the needs of others in all of our communities, and to spread the message we will weather the storm and get through this together.
An Image of Bea rainbow logo.
Be a rainbow sanitizer bottle.
In support of the Government of Canada’s Plan to Mobilize Industry to fight COVID–19, we shifted our bottling line capabilities to contribute to meeting the nationwide need for hand sanitizers and help in the effort to keep Canadians safe and healthy.
Our Be a Rainbow Hand Sanitizer product will be donated to community organizations supported by ZucoraHome where their staff and volunteers are working directly with some of society’s most vulnerable.
Hand sanitizer will also be provided to our Retail Partners in support of their safety measures. We’re also extending our Rainbow Initiative to assist our Partners with restoring their businesses when they begin to welcome consumers back to their stores.

Participate in our virtual campaign


Create a rainbow and place it in your window for others to see.


Post a picture on social media with #BeaRainbow #Covid19.


Share your ideas for spreading positivity by posting on your page and tagging #ZucoraHome.


Organizations we support